Indonesia’s tourism is bouncing back strongly, drawing nearly 14 million international visitors in 2024.

Bali continues to shine, attracting over 6.3 million arrivals and nearly matching pre-pandemic records.

This popularity, however, has triggered overcrowding and environmental strain, sparking calls for more sustainable tourism.

The government is now spotlighting emerging destinations to help ease pressure on Bali and spread economic gains.

Seram Island in Maluku province, with its untouched beaches and rich biodiversity, remains relatively undiscovered due to limited infrastructure.

Local business owners support investments like a new airport to improve access and boost the island’s profile.

Meanwhile, Raja Ampat off Papua dazzles with world-class marine life but faces logistical challenges.

National programs such as the “10 New Balis” initiative are striving to develop these regions, though coordination hurdles remain.

Improving connectivity and promoting sustainability are seen as vital for equitable and lasting tourism growth.